ANALYSIS OF THE EFFECT OF QUALITY, PRICE, INFRASTRUCTURE ON TOURIST SATISFACTION AND INTEREST IN RAJA AMPAT, SOUTHWEST PAPUA

Intan Iriani Supriatna, Mirga Maulana Rachmadhani, Mardhiah Gani, Asih Ahistasari, Mohammad Arief Nur Wahyudien, Abdul Razak Maricar

Abstract

Success industry tourism is greatly influenced by quality services , prices , and infrastructure . Urgency study This based on Quality services that include accommodation , food , transportation and guides tourism , which affects satisfaction and loyalty tourists . Price as factor important in decision tourists , where prices are appropriate with quality service increase mark perception destination ; and infrastructure like transportation , accommodation and facilities general , which plays a role in comfort security tourists . Research objectives For analyze influence quality , price and infrastructure to satisfaction and interest Tourists Return to Raja Ampat. Research Methods use method quantitative with analysis statistics descriptive with SPSS software . The results of analysis influence There are 2 variables that are significant and have influence that is quality service and satisfaction traveler to interest traveler return to Raja Ampat, 2 variables that are not significant and not own influence that is prices and infrastructure to interest traveler return to Raja Ampat.

Keywords

quality service, price, infrastructure, raja ampat

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